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Ask 2: Who funds the commercials, advertising, shirts for mayor’s ‘Mask Up!’ campaign?

Houston Mayor Sylvester Turner in his mask in a social media post on July 6, 2020.
Houston Mayor Sylvester Turner in his mask in a social media post on July 6, 2020. (Copyright 2020 by KPRC Click2Houston - All rights reserved.)

HOUSTONAt KPRC 2, we’re dedicated to keeping Houstonians informed. As part of our Ask 2 series, the newsroom will answer your questions about all things Houston.

The question: Who funds the commercials, advertising and shirts for the mask campaign in Houston?

The answer: The “Mask Up!” campaign initiated by Mayor Sylvester Turner, which was launched in July, aims to bring awareness to high-risk communities and the most vulnerable population in the Houston-area. The city’s efforts include providing 50,000 masks to those who need it.

The campaign is funded by the CARES Act, which Houston City Council had accepted back in April during a press conference to provide rental assistance to Houstonians.

A spokesperson for Mayor Turner’s office said the campaign is also funded by philanthropic donations, including donations from celebrity ambassadors (Olympic Gold Medalist Simone Biles, Astros’ Carlos Correa, and rapper Slim Thug) who gave their time to participate.

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