‘TODAY’ Show teams up with Houston Food Bank at holiday food pop-up distribution

HOUSTON – This year, the holidays are unlike any other. So many Americans are struggling due to the pandemic and having a difficult time providing meals to their families.

According to Feeding America, nearly 50 million Americans will face food insecurity this year. In Texas, in a recent study conducted in November, more than 2.5 million households either sometimes or often did not have enough food to eat in the week prior to the poll. And 66% of these households were either Hispanic or Black.

Related: ‘Demand has increased exponentially’: Food banks ask for donations, volunteers in Houston area

On Tuesday, Dec. 15, Houston Food Bank hosted a one-time, holiday food pop-up distribution from 7-9 a.m. Across all four hours of TODAY, the morning show dedicated an entire hour to this crisis. Reporting live from Houston Food Bank’s food distribution at NRG, Vicky Nguyen was in Houston to share ways viewers can help.

Houston Food Bank Hosting Holiday Food Pop-Up Distribution

The event was held at NRG Yellow Lot, 9001 S. Main Street. The food distribution was limited to the first 2,000 cars, while supplies lasted and no walk-ups were allowed.

For those that could not make this pop-up distribution, you can seek food assistance by locating one of Houston Food Bank partners near you at www.houstonfoodbank.org/locations.

For more information on how to support Feeding America, visit TODAY’s website here.

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