SOLD OUT! New donut shop booming after tweet of empty store goes viral

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MISSOURI CITY, Texas – One tweet changed the course of Billy By's dad's doughnut shop on Sunday and Monday.

By shared some pictures on Twitter of his dad in an empty shop and an empty parking lot. The tweet generated more than 254,000 likes and 147,000 retweets. Some responded to the message, calling on others to come visit the store. 

When KPRC2 swung by Sunday morning, the store was slammed with customers buying sweets, soda and other items. 

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By later shared that the store had completely sold out of doughnuts and kolaches.

By share on Twitter that the shop had sold out again on Monday.