โKidfluencersโ are targeting your children with junk food ads
In a study published in the Journal of Pediatrics, they looked at 418 YouTube videos, 179 of the videos featured food and drinks which popped up almost 300 times in those videos. Anyone searching for children and teen videos can easily be bombarded by social media stars playing with toys, fast food, coffee, etc. Even though for decades, TV characters havenโt been allowed to do things like this but there are no regulations for social media. Adults know that itโs going on, but weโre influenced by social media influencers who are paid to get endorsements,โ Dr. McGee said. Dr. McGee said policymakers should consider banning all kinds of product placement in any childrenโs videos.