Women’s History Month: Founder of Mary Kay Cosmetics was a Houston native whose legacy continues to empower others 💄

Mary Kay Ash (Getty)

HOUSTONMary Kay Ash, the renowned entrepreneur and founder of Mary Kay Cosmetics, left an indelible mark on the cosmetics industry with her innovative business model and commitment to empowering women.

Born on May 12, 1918, in what was known as ‘Hot Wells’ in Harris County, Texas, Ash’s journey from humble beginnings to becoming one of the most successful businesswomen in history is a testament to her vision, determination, and dedication.

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Ash’s entrepreneurial spirit was evident from an early age.

Made in Texas: Meet the woman whose cosmetics company helped millions of other women thrive in a male-dominated business world

Despite facing numerous challenges throughout her life, including being widowed at a young age and experiencing gender discrimination in the workplace, she never wavered in her pursuit of success.

In 1963, at the age of 45, Ash launched Mary Kay Cosmetics with the goal of providing women with an opportunity to achieve financial independence and pursue their dreams.

At the heart of Mary Kay Cosmetics was Ash’s belief in the power of personal relationships and the importance of empowering women to realize their full potential.

She pioneered the concept of direct selling, allowing women to build their own businesses by selling Mary Kay products directly to consumers. This unique business model not only revolutionized the cosmetics industry but also transformed the lives of countless women around the world.

Under Ash’s leadership, Mary Kay Cosmetics grew rapidly, expanding its product line and market reach. From skincare and makeup to fragrances and accessories, the brand offered a wide range of high-quality products that became synonymous with beauty and empowerment. Ash’s emphasis on providing exceptional customer service and fostering a supportive community of independent beauty consultants contributed to the company’s enduring success.

Beyond her achievements in business, Ash was also a philanthropist and advocate for women’s rights.

She established the Mary Kay Foundation in 1996, which at the time was dedicated to supporting research on cancers affecting women and domestic violence prevention initiatives. Through her foundation, Ash continued to make a positive impact on the lives of women and families, embodying the values of compassion and generosity that defined her legacy.

Mary Kay Ash passed away on Nov. 22, 2001, but her legacy lives on through the continued success of Mary Kay Cosmetics and the countless women who have been inspired and empowered by her vision.

Today, the company operates in more than 40 countries worldwide, with millions of independent beauty consultants representing the brand.

In recognition of her contributions to business and philanthropy, Ash received numerous accolades and honors throughout her lifetime, including being named one of America’s 25 Most Influential Women by The World Almanac and one of the 100 Most Important Women of the 20th Century by Ladies’ Home Journal. However, her greatest legacy remains the countless lives she touched here in Houston and around the world, along with the opportunities she created for women to achieve their dreams.

The Mary Kay Museum sits on the ground floor of Mary Kay Inc.’s global headquarters nestled in Addison, TX, a suburb just north of Dallas. Welcoming visitors from all walks of life, the museum offers a glimpse into the rich legacy and vibrant history of Mary Kay Ash and the empire she created.

As we celebrate the legacy of Mary Kay Ash, we are reminded of the power of perseverance, passion, and purpose in shaping our destinies. Her remarkable journey from a small-town Texas girl to a global icon of entrepreneurship serves as an inspiration to us all, proving that with vision, determination, and a belief in oneself, anything is possible.


It’s Women’s History Month! If you have a story idea on an iconic woman from the Houston area, please comment below or email storyideas@kprc.com or mballard@kprc.com.


About the Author

Moriah Ballard joined the KPRC 2 digital team in the fall of 2021. Prior to becoming a digital content producer in Southeast Texas and a Houstonian, Moriah was an award-winning radio host in her hometown of Lorain, Ohio, and previously worked as a producer/content creator in Cleveland. Her faith, family, and community are her top passions.

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