HOUSTON – Basketball Hall of Famer Shaquille O’ Neal is launching the Oreo Dunk Challenge alongside singer Christina Aguilera on Friday for a global celebration of the brand’s signature dunking ritual.
Shaq put a new spin on cookie dunking when he introduced the “Hands-free Oreo cookie dunking” at Chelsea Markey in New York City.
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Shaq is calling for all fans across the country to show their Oreo-dunking skills in milk for a chance to win a VIP dunking experience with one of the campaign celebrities.
To enter for a chance to win, fans are asked to share a photo of them dunking their Oreo cookie in milk on either Twitter or Instagram using the hashtag #OREODunkSweepstakes.
Fans can also enter on Facebook by posting their photo on the Oreo cookie dunk post on the brand’s page.