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Texas AG Ken Paxton investigates Lululemon over possible ‘forever chemicals’ in activewear

Lululemon responds to allegations, stating it does not use PFAS

FILE - Lululemon signs are displayed outside a retail location in the Seaport District, Dec. 13, 2024, in Boston. (AP Photo/Charles Krupa, File) (Charles Krupa, Copyright 2024 The Associated Press. All rights reserved)

HOUSTON – Texas Attorney General Ken Paxton has launched an investigation into Lululemon over concerns its popular activewear may contain potentially harmful “forever chemicals,” according to a release.

Paxton issued a Civil Investigative Demand (CID) to Lululemon USA Inc. as part of a probe into whether the company misled consumers about the safety, quality, and health impacts of its products.

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Lululemon, a major player in the athletic apparel industry, reported more than $11 billion in revenue in fiscal year 2025 and promotes itself as a wellness-focused brand centered on sustainability and performance.

However, the investigation comes amid growing research and consumer concerns about the potential presence of PFAS, commonly known as “forever chemicals,” in clothing. These synthetic compounds have been linked to serious health risks, including endocrine disruption, infertility and certain cancers.

State officials say the investigation will focus on whether Lululemon’s products contain PFAS that customers would not reasonably expect based on the company’s marketing.

The attorney general’s office will also examine Lululemon’s restricted substances list, testing protocols and supply chain practices to determine whether its apparel meets stated safety standards.

“Americans should not have to worry if they are being deceived when trying to make healthy choices for themselves and their families,” Paxton said in a statement. “I will not allow any corporation to sell harmful, toxic materials to consumers at a premium price under the guise of wellness and sustainability. If Lululemon has violated Texas law, it will be held accountable.”

No allegations of wrongdoing have been proven, and the investigation remains ongoing.

Lululemon released the following statement:

“lululemon does not use PFAS in its products. The company phased out the substance in FY23, which had been used in durable water repellent products, a small percentage of our assortment.

The health and safety of our guests is paramount, and our products meet or exceed global regulatory, safety, and quality standards. We require all our vendors to regularly conduct testing for restricted substances, including PFAS, by credible third-party agencies to confirm ongoing compliance.

We are aware of the inquiry from the Texas Office of the Attorney General and are cooperating by providing the requested documentation.

More information on our policies, including our Restricted Substances program, is publicly available on our website.”