Walmart breaks its no-frills mold with in-store beauty experts and personalized advice

1 / 4

Copyright 2026 The Associated Press. All rights reserved

Priyanka Patil, right, fashion team lead at Walmart, helps Linda Flippin, of Colleyville, Texas, find a makeup item on the shelves near the store's beauty counter, Wednesday, April 29, 2026, in Grapevine, Texas. (AP Photo/Julio Cortez)