New erectile dysfunction therapy helps patients get back in the game

MIAMI, Fla. - Studies show more than half of American men experience erectile dysfunction at some point in their lives.

Now, a new treatment using shock wave therapy is helping patients get back in the game.

He never played for the NBA, but this Michael Jordan also loves basketball --- although depression had him sitting on the sidelines.

📺 Watch on KPRC 2 News Today

Michael told Ivanhoe, “It affects everything, everything--- my sex life, my personal life, my work life.”
Michael says antidepressants have helped, but the drugs took a toll on his sex life.

“It affects the libido as much as it affects performance,” Jordan said.

Experts say erectile dysfunction can affect men of all ages.

“We know from the data that 40 percent of 40-year-olds have an issue, some form of erectile dysfunction,” said Richard Gaines, MD, GAINSWave Medical Advisory Board.

Gaines wanted to give men experiencing ED a treatment option to the “little blue pill.” So he started GAINSWave therapy, using shock waves.

“Shock waves are ubiquitous; they’re faster than the speed of sound, and they have an effect on human tissue,” Gaines said.

He said studies show using shock waves or sound waves causes blood vessels to dilate and increase blood flow.

“When these sound waves hit the surface of a blood vessel the endothelial cells respond, making new blood vessels and repairing themselves in a process called angiogenesis,” Gaines said. 

The treatment takes about 15 minutes and some patients have reported an immediate response.

A patient who had the treatment said it didn't hurt at all, after numbing cream was applied,.

“There was zero pain,” Jordan said.

He said he noticed a difference after two treatments. 

"It brings me back to like being 20 again or something,” Jordan said.

The therapy gave him back his confidence on and off the court. 

Gaines recommends two treatments a week for three weeks. GAINSWave therapy is not covered by insurance and can cost between $3,000 and $5,000 for a series of six treatments.

Studies show the effects can last up to two years.

Gaines has a minority interest in GAINSWave, and helped develop the protocol for patient treatment.

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